It’s official: The Material Girl is the halftime performer for Super Bowl XLVI. Madonna has declined the high-profile Super Bowl gig in the past, but now there’s no way she’s anything but delighted by the opportunity since she gets to unveil the first single from her forthcoming 12th studio album on the nation’s most-watched TV program. And let’s face it, at 53, gone are the days when the superstar’s latest release was guaranteed a rapturous response from radio and record-buyers based on name alone. At this point in her career, she can definitely use the promo.
For her first public performance of “Give Me All Your Love,” Madge will be joined onstage by the two artists featured on the studio version of the track, Nicki Minaj (“Super Bass”) and MIA (“Paper Planes”). Little is known about the song or the remainder of the new album aside from the fact it is said to be “dance pop.” Hopefully that means something more like the material from her classic ’80s releases or 2005’s fab “Confessions On A Dancefloor” than her lackluster last album, “Hard Candy.
There’s reason for optimism: Like “Confessions, which was produced by popular British DJ/remixer Stuart Price, Madonna’s as-yet untitled new album (set for release next spring) is being overseen by producers with legit club cred: French House phenom Martin Solveig, Italian Electro guru Benny Benassi and Madonna’s own “Ray Of Light” collaborator, William Orbit.
Super Bowl XLVI will take place Feb. 5 in Indianapolis. The game will be broadcast live on NBC.
Another Rihanna hit “Found”
One current pop diva who is nipping at Madonna’s designer heels is Rihanna. In the first week of this month the flame-haired singer notched her 11th #1 on the Billboard Hot 100, becoming just the seventh artist in the 53-year history of the chart to score that many. Ri-Ri’s track, “We Found Love” featuring Calvin Harris — the lead single from her new album “Talk That Talk” — took over pole position in its sixth week, breaking her out of a tie with Janet Jackson and Stevie Wonder, who each have 10 #1s, and placing her in a tie with Whitney Houston.
Rihanna is now just one chart-topper away from tying Madonna’s career total of 12. Of course, Madge’s tally could also increase with the release of “Give Me All Your Love” and the subsequent singles from the new album. On the other hand, judging by past Rihanna releases there very well could be multiple #1s on “Talk That Talk” to keep pace. This is definitely going to be an interesting battle for chart watchers.Here’s the current ranking of the acts with the most #1s on the Hot 100: The Beatles (20); Mariah Carey (18); Michael Jackson (13); Madonna, the Supremes (tie, 12); Whitney Houston, Rihanna (tie, 11); Janet Jackson, Stevie Wonder (tie, 10). : :