Update: Protect All NC Families Announces Weeklong Money Bomb

by O'Neale Atkinson  Editor Emeritus  
Published: March 27, 2012 in Blog

Update from The Coalition since their moneybomb launch on Monday:

Raleigh, N.C. – On Tuesday, March 27, the Coalition to Protect All NC Families announced that the campaign referendum committee had raised $1.1 million to defeat Amendment One, a constitutional amendment on the May 8, 2012, North Carolina primary ballot that would threaten heath care benefits and other protections for unmarried couples in the state.

This financial milestone was reached only 24 hours after the campaign launched an aggressive online and grassroots fundraising effort on March 26, designed to capitalize on recent momentum in national statements against Amendment One from President Obama, local opposition from Gov. Bev Perdue and Democratic gubernatorial and lt. gubernatorial candidates, as well as recent polling numbers showing diminished support for the constitutional rewrite. The fundraising effort, also known as a “money bomb,” which launched at a starting point of $950,000, raised the additional $150,000 from state and national donors, pushing the campaign to $1.1 million one day later on March 27.

The Protect All NC Families campaign, a coalition effort to educate North Carolinians on the harms of Amendment One, reported that over 80% of the $1.1 million in donations to the campaign since November 2011 came from individual North Carolina donors. The $1 million milestone, reached on March 26, puts Protect All NC Families well on its way to becoming the second most financially successful defensive state referendum campaign to defeat an amendment of this type (behind Florida in 2008).

Protect All NC Families praised campaign supporters’ willingness to contribute so much to defeat Amendment One on May 8.

“We want to extend our deepest appreciation to North Carolinians and others, all of whom have contributed so selflessly to help us reach this $1.1 million milestone,” said Jeremy Kennedy, campaign manager for Protect All NC Families.  “Thousands of North Carolinians from every corner of the state and every political persuasion have given of themselves to help us defy every expectation in our concerted effort to defeat Amendment One. This financial milestone enables us to do the most important thing we could in this campaign: hit the airwaves to educate as many citizens as possible about the harms to North Carolina families and children.”

This most recent fundraising effort continues the success of the Protect All NC Families anti-Amendment One campaign, which features more than 120 coalition partners across the state who reach diverse, wide-ranging audiences and who have pledged opposition to Amendment One. Partners include HRC, the NC-NAACP, Libertarian Party of North Carolina, NC Democratic Party, the Alliance of Baptists, ACLU, Equality NC and more. [http://www.protectallncfamilies.org/content/whos-against-amendment-one]

This unprecedented coalition effort drew the interest of President Obama who announced his opposition to Amendment One last week, the first time the president has commented on a state ballot referendum touching gay issues.

“Continuous support is proof that Amendment One, which could take health care away from children, put domestic violence laws in jeopardy, in addition to hurting all unmarried couples in North Carolina, has far-reaching, negative consequences and that North Carolinians and their national allies won’t sit back and let it pass without a fight,” said Kennedy.

The Protect All NC Families coalition effort is continuing its “moneybomb” through Monday, April 3, to help continue the strong momentum of the campaign.

To learn more or to participate in the fundraising effort, visit: https://secure.actblue.com/contribute/page/ncmoneybomb

 

Below is an announcement from The Coalition to Protect ALL NC Families.

FOR IMMEDIATE RELEASE: Monday, March 26, 2012

CONTACTS:
Jen Jones, Communications Director,
Protect All NC Families
Phone: (919) 260-5906, E-mail: jen@equalitync.org
Jeremy Kennedy, Campaign Manager, Protect All NC Families
Phone: (202) 415-0221, E-mail: jeremy@protectncfamilies.org

CAMPAIGN TO DEFEAT AMENDMENT ONE LAUNCHES AGGRESSIVE WEEK-LONG ONLINE FUNDRAISING EFFORT

Raleigh, N.C. – On Monday, March 26, Protect All NC Families, the coalition effort to defeat Amendment One on May 8, announced the launch of an aggressive week-long grassroots fundraising effort to reach the referendum campaign’s initial $1 million dollar fundraising milestone.

Protect All NC Families has already raised more than $950,000 in financial contributions, the vast majority from thousands of individual North Carolina donors, as well as key coalition members the Human Rights Campaign, Replacements, Ltd, Self-Help, Equality NC, the ACLU and others.

The campaign launched this week’s fundraising campaign, also known as a “money bomb,” as a primarily online effort in order to bring a national focus to Protect All NC Families and their efforts to defeat Amendment One. The money bomb will encompass a major social media fundraising push, state and national blogger outreach, the coalition campaign’s over 100 partner organizations and others to build on the campaign’s momentum.

“This seven-day money bomb enables us to do the most important thing we could in this campaign: educate as many state citizens as possible in as many ways as possible about the harms of this constitutional amendment, including communicating those harms to women, children and families on television and radio,” said Jeremy Kennedy, campaign manager for Protect All NC Families.

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Protect All NC Families (protectncfamilies.org) is a broad coalition of state and national Lesbian, Gay, Bisexual and Transgender (LGBT) and human rights groups, faith organizations, communities of color, nonpartisan organizations, and business & community leaders, coming together for one purpose: to defeat Amendment One on the NC primary ballot on May 8, 2012.