far would you go to achieve the look you want? Would you actually go
under the knife? Recent studies are showing that increasingly, more and
more Americans are doing just that.
The number of cosmetic plastic surgery procedures has increased by five
percent in recent years, with more than 9.2 million procedures performed — a
growth rate steady with that of the U.S. economy, according to statistics
released recently by the American Society of Plastic Surgeons (ASPS). New
five-year trending data shows cosmetic procedures are up 24 percent from
2000, reports the ASPS.
“These statistics show a strong, continued, and healthy increase
in cosmetic surgery that mirrors the 4.4 percent economic growth of the
United States,” said ASPS President Scott Spear, M.D.
Surgical cosmetic procedures have remained relatively stable in recent
years, with more than 1.7 million procedures performed — down two
percent from 2003. The top five surgical cosmetic procedures were liposuction
(455,489,), nose reshaping (200,924), breast augmentation (364,610), eyelid
surgery (231,467) and tummy tuck (169, 314).
Minimally-invasive procedures increased seven percent to nearly 8.4 million.
The top five minimally-invasive cosmetic procedures were Botox (3.8 million),
chemical peel (1.1 million), microdermabrasion (840,000), laser hair removal
(780,000) and sclerotherapy (590,000).
The growth in minimally-invasive procedures can be attributed, in part,
to new injectable wrinkle fighters entering the market. More consumers
are considering injectables to prolong or avoid facelifts, forehead lifts
and eyelid surgeries. In fact, the demand for hyaluronic acid injectable
fillers like Restylane
and Hylaform jumped 927 percent in 2004. Botox injections
increased four percent in 2004 and 280 percent since 2000.