Fuel efficiency a driving market factor

European, Asian cars dominate Most-Researched top 10

The Radical Right mistakenly says that all gays want is sex and more sex. We know what we all really want. Having a hot guy or gal is one thing, but if you ain’t got a cool ride to carry them around in, you might be left standing alone.

GayWheels.com, in operation since 2005, offers information specifically targeted to the LGBT car consumer. The company encourages car shoppers to patronize gay-friendly companies throughout their vehicle purchase process. GayWheels.com users are able to investigate which automakers and other automotive companies offer domestic partner benefits to their employees and learn more about other LGBT-inclusive policies. The site also offers general reviews on cars, trucks and SUVs.

“Research has consistently indicated that the LGBT consumer is an early-adopter and a trend setter,” says Gaywheels.com founder Joe LaMuraglia. “Our consumers’ behavior supports those attributes. If you look at the history of the Top 10 Most-Researched list, the Gaywheels.com consumer has been researching fuel efficient vehicles long before gas prices reached $4 per gallon. The average MPG in the current Top 10 list is 22 city and 30 highway.”

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LaMuraglia continues, “It seems price and fuel economy concerns are important to the Gaywheels.com consumer.”

Each quarter LaMuraglia and his company compile a top 10 list of the most-researched cars on GayWheels.com. For 2008’s first and second quarter rankings, European and Asian automobiles topped the list. Fuel efficient and affordable cars rule the roost now and that trend, as with the rising cost of gasoline, probably won’t wane in the near future.

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Top 10 Most-Researched Vehicles
1st Quarter 2008
• Volkswagen Rabbit
• Volkswagen Eos
• Toyota Yaris
• Mazda MX-5 Miata
• Audi A3
• Volkswagen Jetta
• Saab 9-3
• Dodge Caliber
• Volvo C30
• Mazda Mazda3

2nd Quarter 2008
• Volkswagen Rabbit
• Volkswagen Eos
• Mazda Mazda3
• Mazda MX-5 Miata
• Audi A3
• Toyota Yaris
• Dodge Caliber
• Volvo C30
• Saab 9-3
• Volkswagen Jetta

info: www.GayWheels.com

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Posted by Matt Comer

Matt Comer previously served as editor from October 2007 through August 2015 and as a staff writer afterward in 2016.